Delta Airlines Ridiculous Union Avoidance Campaign
The airline suggests employees are better off playing Call of Duty then having healthcare
For years workers at Delta Airlines have been trying to organize. The airline has fought the efforts even going so far as to suggest that union dues are better spent on a gaming system. Find out more from the Washington Post.
Two posters made by Delta as part of an effort to dissuade thousands of its workers from joining a union drew a torrent of criticism after they were posted on social media Thursday.
The posters included messages targeting the price of the dues that company workers would be paying if the union formed.
“Union dues cost around $700 a year,” one noted. “A new video game system with the latest hits sounds like fun. Put your money towards that instead of paying dues to the union.”
The other, with a picture of a football, was framed similarly.
“What does $700 mean to you?” it said. “Nothing’s more enjoyable than a night out watching football with your buddies. All those union dues you pay every year could buy a few rounds.”
In the charged world of social media, in which talk about socialism and the evils of unfettered capitalism percolates in the conversations of an invigorated left, the posters fell with a thud.
“You know what sounds fun @Delta,” Rick Smith, a liberal podcaster, tweeted. “Health care. A living wage. Dignity. Respect. A voice on the job. Safe working condition. Retirement security. $700 Is a great investment once you look at all you benefit from.”
The posters also drew attention from prominent officials on the left, including presidential candidate Sen. Bernie Sanders (I-Vt.) and Sen. Sherrod Brown (D-Ohio). The latter said they were “condescending.”
“A gaming system can’t give you: fair wages, health care benefits, job security, retirement benefits,” Brown wrote on Twitter.
One of the most popular tweets of one of the posters was shared some 22,000 times.
But the reaction to the posters at Delta, where efforts to organize about 44,000 workers — separate campaigns for flight attendants and ramp, tower and cargo workers have been underway for years — was not immediately clear.
James Carlson, a coordinator with the International Association of Machinists and Aerospace workers, the union which has been working to organize the workers, said he did not know where the poster was distributed but said an employee had sent it to him earlier. He said that Delta has been papering its employee break rooms with anti-union fliers.
“Some are like what you saw today — a stupid, insulting message to spend your money on a video game system instead of union dues,” he said. “They try to interfere with the employees’ exercise of freedom of association. And that’s not allowed.”